Franchising continues to evolve as a strong business model and valuable opportunity for business expansion, experts at the second edition of The Global Franchise Market (TGFM) exhibition said.
Held under the patronage of Dubai Economy, the event was inaugurated by Ali Ibrahim, deputy director general of Dubai Economy, and brings together more than 60 brands from over 55 countries. TGFM is organised by Index Conferences & Exhibitions
"An entrepreneurial hub and gateway like Dubai by itself is an excellent platform for franchisee businesses and the emirate's flagship retail sector holds vast potential for franchising to move to the next level," Ibrahim noted.
Anas Al Madani, vice chairman and group CEO of Index Holding, said: "The Global Franchise Market in its second edition is witnessing an exciting mix of franchise concepts present on the exhibition floor. F&B brands remain the leading sector participating at TGFM at 60 per cent, followed by services at 32 per cent, and retail at 16 per cent."
Al Madani added: "As franchising in the region continue to grow, we are thrilled to see companies from countries like Peru and Australia exhibiting at the show this year. This proves that Dubai remains the hub for franchise expansion in the region. Around 1,500 investors are expected to attend the two-day event proving that there is a great desire for investment in franchise concepts, with a prominent participation from the Kingdom of Saudi Arabia, UAE, and Kuwait. We are also witnessing this year a remarkable participation from India and the UK.
Imad Charaf Eddine, chairman of Francorp Middle East, said: "Through this event, we seek to educate, inform and spread awareness of the franchising know-how throughout the GCC and the Middle East regions, and support businesses to franchise successfully on the local and international level. Franchising is the future growth and expansion solution for many small and medium business owners. It is a way for individuals to benefit from the infrastructure and expertise of an existing business, but with the autonomy of running a business themselves. Simply, franchising can work wonders."